Altria Group, Inc.
MO Consumer Defensive · TobaccoNot yet scored
Filing.fyi has not computed forensic scores for MO yet. Scores appear after the company's next data refresh.
What the filing actually says.
The filings describe a business whose reported earnings are being supported while its core product base shrinks. Annual revenues fell from $26.15 billion in 2020 to $23.28 billion in 2025, and the 2025 figure was about 3.1% below the $24.02 billion reported for 2024. Against that backdrop, the adjusted earnings growth in the 10-Q is the figure management emphasizes, so readers may want to look at the reconciliation in the Non-GAAP Financial Measures section, since adjusted measures exclude items management considers not part of underlying operations. The smoke-free portfolio is central to the Vision and the 2028 Goals. It includes USSTC's moist smokeless tobacco, Helix's oral nicotine pouches, NJOY's e-vapor products covered by marketing granted orders, and Horizon, which the 10-Q says had no products in the U.S. marketplace as of its filing date. Combustible exposure runs through PM USA, the cigarette manufacturer, and Middleton, the cigar maker, under brands such as Marlboro, Black and Mild, Copenhagen and Skoal. Legal exposure includes tobacco and health litigation items, along with settlement and escrow obligations that the risk factors say have contributed to cigarette price increases. Equity holdings in Anheuser-Busch InBev and Cronos add a non-operating dimension that the filing flags as potentially material. Forensic context: the data contains no Beneish M-Score, Piotroski F-Score, Altman Z-Score, or Fog Index for this company, so no score is characterized here. Readers may want to look at the segment results, cash flow statement and debt discussion in the full filings to check whether premium-brand pricing keeps pace with volume losses.
Catalyst.The first-quarter 2026 10-Q shows earnings growth driven mainly by a weak prior-year comparison, while domestic cigarette volumes declined. Reported net earnings were $2,183 million versus $1,077 million a year earlier, a comparison lifted by $884 million of asset impairment, exit and implementation costs booked in the first quarter of 2025. Adjusted net earnings rose 6.2% to $2,218 million, and adjusted diluted EPS rose 7.3% to $1.32. Management attributes the $118 million increase in operations primarily to higher operating companies income, with fewer shares outstanding and a change in tax rate also contributing.
Hidden risk.The risk a casual reader may miss is the combination of volume erosion and dependence on premium pricing. Management reports domestic cigarette shipment volume down an estimated 4% and industry volume down 5% in the first quarter of 2026, while discount retail share of cigarettes reached 33.3%, up 2.4 share points. The risk factors warn that Altria may be unable to raise premium prices enough to offset down-trading. Illicit flavored disposable e-vapor products and nicotine pouches, which reached 58.1% of the U.S. oral tobacco category, add competitive pressure. No forensic scores are on file for this company, so this reading relies on the filing text alone.
What traders are betting.
The metric
Shares that traders have borrowed and sold, betting the price will fall, and not yet bought back. Brokers report the total to FINRA twice a month. Days to cover divides it by the shares that change hands on a typical day.
- Shares sold short
- 37.6M
- Change since Aug 31
- −9.5%
- Days to cover
- 4.6
What it tells us
Few traders are betting against MO. Levels this low are common for large, widely held companies.
Little changed since the Aug 31 report (−9.5%).
At normal trading volume, short sellers would need about 4.6 days to buy back every borrowed share.
How investors use it
- Squeeze watching. Some aggressive traders seek out heavily shorted stocks, betting that good news will force short sellers to buy back shares and push the price higher.
- Hedging. Funds short one company to offset risk in another, often owning a stronger business and shorting a weaker one in the same industry.
- Timing. Chart-based traders pair rising short interest with price patterns, such as a break below a level where buyers used to step in, to decide when to enter or exit.
- Warning sign. Some owners treat a sharp rise in short interest as a red flag and respond by tightening stop-loss orders or holding smaller positions.
Annual report, quarterly reports & proxy statement
The annual report (10-K), quarterly reports (10-Q), proxy statement (DEF 14A) and current reports (8-K) Altria Group filed in the last 12 months, each linked to the original document on SEC EDGAR.
- Oct 9, 20268-KCurrent reportItem 1.01: Signed a material agreementEDGAR →★ Curriculum-relevant
- Aug 28, 20268-KCurrent reportItem 5.02: Departure/appointment of officers or directors; Item 7.01: Regulation FD disclosure (investor materials)EDGAR →★ Curriculum-relevant
- Jul 30, 202610-QQuarterly report0EDGAR →
- Jul 30, 20268-KCurrent reportItem 2.02: Results of operations (earnings)0EDGAR →
- Apr 30, 20268-KCurrent report (2026-04-30)Item 2.02: Results of operations (earnings)0EDGAR →
- Apr 30, 202610-QQuarterly report (2026-03-31)Period: 2026-03-310EDGAR →
- Apr 2, 2026DEF 14AProxy statement (2026-05-14)0EDGAR →
- Feb 25, 202610-KAnnual report (2025-12-31)Period: 2025-12-310EDGAR →
- Jan 29, 20268-KCurrent report (2026-01-29)No specific items found in 8-K.0EDGAR →
- Jan 29, 20268-KCurrent report (2026-01-28)Item 2.02: Results of operations (earnings)0EDGAR →
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